Welcome to AD ARTE.

ADARTE is a creative consultancy and production studio shaping identity and experience for brands across cultural industries.

Rooted in a multidisciplinary approach, we move fluidly between brand strategy, visual direction, and experiential curation — crafting moments that are intentional, refined, and quietly powerful.

From brand foundations to immersive experiences, we shape how brands are seen, felt, and remembered — helping them speak with presence, engage the senses, and leave a lasting emotional imprint.

FOUNDER

Born in Italy and raised in South Africa, ADARTE founder Lavinia Mustapha completed her design and creative direction studies at Politecnico di Milano and the Royal College of Art in London.

She lived and worked in London, New York, and Tokyo before settling in Seoul in 2020. Her background spans design, fashion and marketing — enriched by a deep personal interest in film, interior design, and hospitality — which inspired the launch of ADARTE in 2021: a studio dedicated to crafting refined visual narratives and brand experiences.

Lavinia’s portfolio includes work with notable names such as Loewe, the Park Seo-Bo Foundation, White Cube Gallery, Gentle Monster, and Giopato & Coombes.